About Sage

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So far Sage has created 21 blog entries.
4 04, 2013

I don’t get Instagram

By | 2017-05-18T13:00:12-07:00 April 4th, 2013|Social Media, The Market|0 Comments

When my mom was in high school back in the late 50's they had these things called "Sadie Hawkins" dances where everyone would dress up like hillbillies from the 30's and the girls would do crazy things like ask boys out. Then they went back to dressing like normal people. When I was in high [...]

26 03, 2013

10 Brands Most Likely to Disappear in 2013

By | 2017-05-18T13:00:13-07:00 March 26th, 2013|The Market|0 Comments

From Businessinsider.com 10 brands likely to go the way of the mastodon this year. Some are "they're still around?" (Lotus / Blackberry); some are "it's about time the 90's are over" (Martha Stewart); and some are "that's too bad, but oh well" (Hostess / JC Penney). Speaking of JC Penney, my wife wandered in there [...]

23 03, 2013

Paid Content Making Newsrooms Uneasy

By | 2013-03-23T08:11:32-07:00 March 23rd, 2013|Communications, The Market|0 Comments

Josh Sternberg over at Digiday writes that many editorial staffs are startiing to grumble over advertising written to look like editorial content winding up in their publications. Within many newsrooms, there’s a growing disquiet over the shift to "native" advertising, where sponsored messages come in the form of content that looks and feels like the [...]

22 03, 2013

Brands Don’t Tweet, People Do.

By | 2017-05-18T13:00:13-07:00 March 22nd, 2013|Communications, Social Media|0 Comments

From the "this is news?" file -- TechCrunch published details on Forrester Research report that says people don't trust brands on social media, but they do trust other people. No kidding. A few years back I was giving a talk on building a social media following to a bunch of agency types. (I'd been invited [...]

18 08, 2011

Goodbye WebOS

By | 2011-08-18T14:11:48-07:00 August 18th, 2011|Gadgets & Technology, The Market|0 Comments

The higher ups at HP must've read my post from yesterday, because today they killed not just the TouchPad, but WebOS as well. On a related note, the Wall Street Journal is reporting HP is also returning to their IT geek roots by dumping their PC business (about time) and making a bid for analytics [...]

17 08, 2011

HP’s TouchPad – A lesson in why niche & proprietary doesn’t work for the masses

By | 2017-05-18T13:00:13-07:00 August 17th, 2011|Gadgets & Technology|0 Comments

Q: What happens when you combine a mediocre proprietary OS that no one uses with a mediocre tablet device that no one wants? A: You get the HP TouchPad. Business Insider is reporting today Best Buy, who bought 270,000 of these things is still sitting on over 200,000 of them (even after a hefty price [...]

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